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Program Director - WMRA Public Radio

Position Details

Position Information

Working Title Program Director - WMRA Public Radio
Position Number 0858
Posting Number S1232
State Role Title Public Relations and Marketing Manager II
Position Type Classified
Position Status Full Time
FLSA Status Exempt: Not Eligible for Overtime
College/Division College of Arts and Letters
Department 400313 - WMRA Listener Support
Pay Band 5
Pay Rate Pay Range
Specify Range or Amount $43,892 - $50,000
Is this a JMU Only position? No
Is this a grant-funded position? Yes. This is a grant funded position and is contingent upon continued funding.

Position Summary Information

General Information

WMRA Public Radio at James Madison University is accepting applications for a Program Director. WMRA is Harrisonburg’s local NPR affiliate, with a broadcast range spanning the Shenandoah Valley, Charlottesville, Winchester, Lexington, and Farmville, Virginia. WMRA and sister station WEMC are supported by the local community and are recognized for quality programming. WMRA is licensed to James Madison University, and all staff are employees of the university. More information about the station is at

Duties and Responsibilities

The Program Director is responsible for all aspects of radio broadcasting, including programming staff, program content, promotion, and on-air fundraising:

- Supervises on-air staff and performs regular air-check critiques; hires and trains new staff as needed
- Supervises and serves as backup to the Operations Specialist as necessary
- Responsible for programming ENCO automation and Allegiance Traffic systems to meet daily program needs, and makes adjustments to both when necessary
- Evaluates programming and analyzes audience data and demographics
- Develops promotional strategies for station events and programs, facilitates station events, and manages web content and online services
- Manages on-air fundraisers, implements new fundraising strategies as appropriate, and lends continuing support to WMRA’s development team (i.e., business and member support)


- Understanding of radio programming, formats, and sound is crucial
- Demonstrated experience with radio automation and traffic systems
- Familiarity with FCC regulations for noncommercial stations
- Ability to read and analyze Nielsen audience data
- Public relations and supervisory experience are strongly preferred
- On-air fundraising experience is a plus

Condition(s) of Employment

Employment is contingent upon the successful completion of a criminal background check.

E-Verify Notice: After accepting employment, new hires are required to complete an I-9 form and present documentation of their identity and eligibility to work in the United States. James Madison University uses the E-Verify system to confirm identity and work authorization.

Posting Detail Information

Posting Date 03/16/2018
Beginning Review Date 04/04/2018
Closing Date
Open Until Filled Yes
Proposed Starting Date
EEO Statement

James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age, color, disability, gender identity or expression, genetic information, national origin, parental status, political affiliation, race, religion, sex, sexual orientation or veteran status.

We promote access, inclusion and diversity for all students, faculty, staff, constituents and programs, believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality.

Anyone having questions concerning discrimination should contact the Office for Equal Opportunity: (540) 568-6991.

Reasonable Accommodation Request

If you are an individual with a disability and need assistance searching or applying for jobs please contact us at (540) 568-3597 or You may also visit the JMU Human Resource Office, located at 752 Ott Street, Harrisonburg, VA 22807 and we will be happy to assist you.

Annual Security and Annual Fire Safety Report

Minimum Reference(s) Required 3
Quick Link for Direct Access to Posting
Additional Posting Information

Documents Needed to Apply

Required Documents
  1. Cover Letter
  2. Resume
Optional Documents

Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. * How did you learn about this position?
    • Charlottesville Daily Progress
    • Chronicle of Higher Education
    • Diverse Issues in Higher Education
    • Employee Referral
    • Harrisonburg Daily News Record
    • Hispanic Outlook
    • INSIGHT Into Diversity
    • JMU JobLink
    • Job Fair
    • NCAA
    • Northern Virginia Daily
    • Nuevas Raices
    • Other Referral
    • Phone Inquiry
    • Richmond Times Dispatch
    • Roanoke Times
    • Social Media (Facebook, LinkedIn, Twitter, etc.)
    • US Military Pipeline
    • VA Jobs Website
    • VEC (Virginia Employment Commission)
    • Walk-in
    • Washington Post
    • Winchester Star
    • Other
  2. * If you selected a source above please type "N/A" in the following box. If you selected "Other" please indicate where you heard about the position.

    (Open Ended Question)

  3. Do you have an Interagency Placement Screening Form (Yellow Form) as issued under DHRM Policy 1.30 Layoff? (Commonwealth of Virginia Employees Only) If you respond "yes" to this question, a Human Resources representative will be contacting you to obtain a copy of your Yellow Form.
    • No
    • Yes
  4. Do you have a Preferential Hiring Form (Blue Card) as issued under DHRM Policy 1.30 Layoff? (Commonwealth of Virginia Employees Only) If you respond "yes" to this question, a Human Resources representative will be contacting you to obtain a copy of your Blue Card.
    • No
    • Yes